psychology Archives - Sekg

Why biometrics is the next level of game analytics

[sg_popup id=”2″ event=”onload”][/sg_popup]Recently, SEKG was invited to give a contribution to the American media Gamesauce regarding the use of biometrics in the videogame industry. This is the re-post of the original article. Video games certainly have evolved over the years and are different from one to another. However, there is one thing they have in … Continued

Understanding Gamer Psychology: Why Do People Play Games?

Games have been played for a long, long time now. Remember those countless hours we spent playing Pacman on the arcades or playing Pokemon on our Gameboy Colors as children? For sure we do . While a lot of research has been done concerning the possible negative health effects of video gaming, it is not often … Continued